This Mother’s Day wet n wild Beauty has collaborated with the Noreen Fraser Foundation (NFF) to support women’s cancer research. Together, they have created the Extraordinary #MOMents campaign, encouraging individuals to enter why their mom is extraordinary.
Entering the campaign is simple; post a photo of your mom on wet n wild’s Facebook page with a special memory of what makes her amazing.
For each #MOMent shared, wet n wild will give a dollar to the Noreen Fraser Foundation to support women’s cancer research. The winner and their mom will each receive a year supply of wet n wild makeup and $100 Walgreens gift cards. Two runners-up will receive wet n wild gift packages worth $100 and $25 Walgreens gift cards.
Noreen Fraser Foundation believes in the power of humor to heal and has collaborated with many celebrities including Seth MacFarlane, Jack Black, Zach Galifianakis, Kim Kardashian, Will Farrell and Neil Patrick Harris, to name a few. Each celebrity has created a quick and hilarious e-card for the foundation this Mother’s Day. They are helping us get the word out about the importance of early detection via celebrity Mother’s Day cards, which we hope will go viral this Mother’s Day. Watch all the videos here
Help Fight Cancer for your Mom for Mother’s Day.